A running collection of notable press placements, media features, and news coverage secured for our clients.
Led by Rowena White, The Marketing Row has built award-winning opioid awareness campaigns for Connecticut municipalities since 2018. Is your town receiving opioid settlement funding? We know how to put it to work.
Zoo election reel with Lester Holt went viral.
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A look at the clients we serve — click any client to explore their dedicated spotlight, featured work, and resources.
East End NRZ Market & Cafe — community-driven print and media campaign.
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Long-term social media management — content that grows the Chamber community and spotlights members.
View Work →Nonprofit affordable housing developer — strategic communications, media, and donor outreach.
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Full brand launch — content creation, logo redesign, and multi-platform strategy.
View Work →Glow Wild event campaign, PR, and ongoing content creation & social media management.
View Work →Art For All campaign PR, audio content, and cover art for Melissa in the Morning interviews.
View Work →Tourism marketing — "Make Your Day Historic" logo design and MYDH content creation campaign.
View Work →Brand creation from the ground up — logo design, identity, content creation, and social media launch.
View Work →Website redesign and video commercial content for Attorney George Ganim.
View Work →Campaign communications — video, content creation, and social media strategy.
View Work →Public relations and content creation for a premier live entertainment venue.
View Work →PR and film production — a tribute to essential workers and frontline heroes during COVID-19.
View Work →Strategic communications and media support for the Mayor of Bridgeport, CT.
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The posters were crafted to make an impact on the community — stories of people coming together through food. Each visual element was carefully chosen to foster connection and shared experience.
We directed a full media strategy with a Run of Show — creating an atmosphere that encouraged community engagement and reached far beyond the physical attendees.
City Fresh is a project very close to our hearts. East End Market and Cafe needed an identity that would bring fresh produce to city communities and provide a resource for healthy living. Over the following months, we created and scheduled content designed to build brand awareness and foster engagement.
Working on this project was rewarding on every level — connecting us with a mission of serving the community, the vibrant bold colors made every creative step exciting, and each completed project felt meaningful. A notable aspect is the farmers market, which operates every Sunday during the summer, offering free fresh produce to the community.
Tasked with driving traffic for City Fresh, we tapped into the universal appeal of celebrity culture and paired it with the brand's commitment to healthy, sustainable eating. We launched a campaign featuring exclusive celebrity recipes, all centered around fresh, locally sourced produce — making healthy eating feel aspirational.
From basketball legends to beloved TV personalities and the former First Lady of the United States, this dynamic multi-month campaign inspired healthier habits and resonated deeply with our audience.
Connecticut Housing Partners is one of Connecticut's most trusted nonprofit affordable housing developers since 1990. TMR serves as their strategic communications partner.
Our work spans press placements, event coverage, radio programming, and outreach materials — from Merton House to the Culinary Hub to new senior housing in Monroe, CT.
Monthly segments with CEO Renée Dobos on WICC 600 — paired with a versatile visual template, colors inverted per episode.
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Connecticut Housing Partners has been Making Home Happen for families in need for 35 years. To honor this milestone, they sought a logo to serve as their anniversary mark for the duration of the 35th year — and we were tasked with designing a symbol that captures the essence of this significant milestone.
We crafted a sleek yet impactful logo that beautifully honors the essence of the original while celebrating the anniversary. We can't wait to see it come to life throughout the year!
Launching a brand is always an exciting milestone, but ensuring the launch aligns with the brand's identity is essential. After building the structure of their business, Tradesmens needed to establish a strong presence and connect with potential clients. We created a comprehensive package covering all key elements needed to foster engagement, drive interaction, and convert followers into loyal customers.
From fresh banners to engaging informational posts, we ensured Tradesmens had everything to make a lasting impression. Our strategy introduced potential clients to the brand, highlighted its unique qualities, and communicated why they should choose Tradesmens — a cohesive campaign that maintained uniformity across all platforms, ultimately driving maximum engagement and activity.
Tradesmens is a long-standing client we've collaborated with across website overhauls, content creation, and brand launches. For this project, we refined their existing logo — smoothing curves, sharpening edges, and enhancing the overall structure to create something contemporary and timeless that embodies the professionalism and reliability Tradesmens is known for.
We placed particular focus on perfecting the emblem's 'T', ensuring each block was sharp, clear, and scalable for various applications. Every element allows the emblem to stand independently while maintaining brand integrity — instantly recognizable at any size or medium.
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The Greater Norwalk Chamber of Commerce has been one of our long-term clients. Our main focus has been creating engaging content for their social media channels and managing their accounts. The Chamber's team is always enthusiastic and eager to have fun, and collaborating with them is always an enjoyable and rewarding experience.
Our core message as content creators for the Chamber is: "Join the Chamber!" We craft content that resonates with current members and followers, while inspiring potential members to join and become part of the community. We spotlight existing members in short videos, cover ribbon-cutting events for new businesses, and ensure every new member gets maximum visibility at launch.
The Connecticut Beardsley Zoo is a valued client we proudly serve on an ongoing basis. We were entrusted with promoting their highly anticipated annual event, Glow Wild — where the entire zoo is transformed with illuminated sculptures of animals, shapes, and enchanting designs that come to life as the sun sets.
We drafted press releases, engaged influencers, posted, engaged tourism sites, and campaigned. We also handled geo-targeting and answered the Zoo's information line. In collaboration with photographers, we showcased full images of the event's stunning attractions paired with vibrant, glowing typography.
From striking animal photos to dynamic graphics promoting the Zoo's latest initiatives — exclusive beer collaborations, special events, new arrivals — we bring their story to life. From ads for a newborn anteater, to promotional videos featuring bears, to the region's most spectacular light display, every project brings unique excitement.
The Housatonic Museum of Art received a prestigious grant enabling them to host Art For All — a three-day event that brought colleges from across the nation to HMA, highlighting the importance of bringing museums to community colleges everywhere.
We developed a timeline for releasing press materials, crafted press releases for optimal impact, and designed eye-catching graphics that could stand alone as effective promotional materials. The promotion unfolded in three phases: informing the public, highlighting the mission, then building excitement as the date approached.
The Housatonic Museum of Art sat down with Melissa in the Morning to discuss the museum's offerings and plans for the future. We edited highlights for social media and created a graphic to complement and enhance the HMA brand — pairing Electric Green with rich oil brown for a bold, artistic result.
In response to a state RFP, we were selected to create a Tourism Marketing campaign for the Town of Wethersfield, leading us to create the "Make Your Day Historic" slogan and logo. The goal was to boost tourism by highlighting the town's rich history while showcasing its charming attractions — from the picturesque Town Green to elegant dining and a historic Bed and Breakfast.
The color palette evokes colonial patriotism, while the retro "Fineday One" font adds a nostalgic touch. We extended the font to spell out the full slogan, creating a cohesive visual identity where the two logos work in perfect harmony.
We developed and implemented a strategic, sustainable marketing plan using the "Historic Wethersfield" brand — attracting, expanding, and retaining businesses, residents, and visitors while strengthening community pride. We created day trip itineraries and captured stunning shots around town, from vibrant markets and charming ice cream shops to historic properties and cozy dining spots.
Working with ReliBuild was an incredibly rewarding experience. We built the brand from the ground up — creating the name ReliBuild, which captures the company's mission: reliable, high-quality home-improvement renovations. We made the 'i' lowercase, linking the brand to the iconic 'i' that symbolizes apps and digital innovation.
With the name in place, we designed a logo that symbolizes the apex of a house — representing the highest standard of quality in any home renovation. The circle serves as an icon making ReliBuild easily identifiable to customers, delivering core values of top-notch renovations, transparency, and reliability.
RELiBUILD is an integral part of the Tradesmens brand, and we led the content creation for their social media launch. With an in-depth understanding of the brand's core values and target audience, we created a cohesive narrative tailored to each platform. We focused on the core concern of their ideal customer: finding a contractor they could truly trust — and highlighted RELiBUILD's commitment to transparent communication.
Tasked with redesigning Attorney George Ganim's website, we also worked on creating audio and visual content — a unique opportunity to enhance overall brand cohesion. Based in Bridgeport, CT, we crafted a theme conveying a no-nonsense attitude while maintaining a modern, professional look with deep midnight blue and vibrant orange.
George Ganim was featured in a state building ad that required a compelling, entirely silent video. Through close collaboration and creative brainstorming, we developed a final product that captured the core essence of his work as an attorney. We also produced a Spanish version to better serve his Spanish-speaking clientele.
In 2022, Jayme Stevenson ran for U.S. Congress, and we were entrusted with crafting a compelling promotional video and engaging content. Our goal was to capture attention on social media, attract financial support, and give her a strategic edge in the highly competitive race for Congress.
Jayme leveraged social media, press conferences, and sat down with Melissa from Melissa in the Morning on WICC. Each promotional graphic was crafted to reflect her strength, determination, and vision — whether on social media or printed as posters, these visuals made a lasting impact.
Hartford Healthcare Amphitheater is undoubtedly one of the best things to happen to Bridgeport in years. Strategically located at the tip of downtown — next to the ferry terminal, train station, and I-95 — it has made Bridgeport a prime destination for music lovers. We were fortunate to be part of a promotional video showcasing this amazing venue.
From delicious food and refreshing drinks to stunning views, vibrant community, and unforgettable events — Hartford Healthcare Amphitheater is truly a remarkable destination. We're incredibly honored to have been part of this exciting project.
We all remember the challenges of the 2020 pandemic. Mayor Joe Ganim and the City of Bridgeport wanted to ensure essential workers and frontline heroes knew just how much they are valued. That's why this video was created — a heartfelt tribute — and we had the privilege of being part of its production.
We are proud to have played a part in honoring our true heroes. Essential workers deserve every ounce of acknowledgment and recognition they've received — and will continue to receive.
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WatchZoo election campaign reel with Lester Holt went viral on Instagram.
View PostCHP front-page Facebook post drove engagement.
View PostHousatonic Museum on Melissa in the Morning.
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Clear communication. Stronger communities. Meaningful results.
