City Fresh.
East End NRZ Market & Cafe, Bridgeport, Connecticut — community-driven print, media, and event strategy.
The posters we designed weren't just about showcasing recipes; they were crafted to make an impact on the community. Take, for example, the vibrant display featuring Father Skip's tomatoes and Chef Raquel's Pasta Veggie Salad — they were stories of the community coming together through food.
Each visual element was carefully chosen to foster a sense of community. We wanted people to feel a connection, to sense the shared experiences and stories behind each ingredient and recipe.
We didn't just help throw together a Press Conference. We directed and carefully planned a full media strategy with a Run of Show — creating an atmosphere that not only welcomed community engagement but actively encouraged it.
The Press Releases and Media Advisories were part of a proactive communication strategy. We wanted the excitement of our press conference to reach far beyond the physical attendees.
